What Companies like REI and Southwest are NOT Doing

Hear Elizabeth's conversation with Nate Dvorak, a researcher at Gallup. You can hear about what some organizations like CVS, REI, and Southwest have stopped doing in order to be true to who they are. 

Show Notes:

Herb Kellehner, the founder of Southwest, passed away in January, 2019. His NYTimes Obituary gives some good insights into how he led Southwest's Values.

Here is Gallup's research into the positive impact of the decisions by companies we talked about in the podcast to *stop* doing something: 

CVS - part 1 and CVS - part 2

REI

Elizabeth Knox